CONNECTED DIGITAL CAPABILITY

Video Promotions

Drive relevant views and impressions through CPCV, CPQV, CPM, CPV and CPC-based distribution.

WHY IT MATTERS

Put the right video
before the right audience.

CONNECTED DELIVERYPlan → Create → Activate → Improve

Video Promotions supported by relevant DigiSoft Nexus specialists.

Clear ownershipUseful evidence

Video promotion is not only about generating a large view count. We define the audience, placement, completion threshold and next action so paid distribution supports awareness, consideration or conversion with transparent buying metrics.

Discuss Video Promotions
WHAT THE ENGAGEMENT CAN INCLUDE

Practical delivery.
Visible responsibilities.

Scope is adapted to your current capability, objective, timeline and available data.

01

Audience and placement plan

Defined with the evidence, owner and decision required at this stage.

02

CPCV, CPQV, CPM or CPV model

Defined with the evidence, owner and decision required at this stage.

03

Platform campaign setup

Defined with the evidence, owner and decision required at this stage.

04

Creative format adaptation

Defined with the evidence, owner and decision required at this stage.

05

Brand-safety and quality checks

Defined with the evidence, owner and decision required at this stage.

06

View quality and action reporting

Defined with the evidence, owner and decision required at this stage.

3connected
outcomes
WHAT BETTER LOOKS LIKE

Designed around
the next useful action.

Video promotion is not only about generating a large view count. We define the audience, placement, completion threshold and next action so paid distribution supports awareness, consideration or conversion with transparent buying metrics.

  • Media aligned with video purposeMeasured with context and improved through structured learning.
  • Clearer cost and quality definitionsMeasured with context and improved through structured learning.
  • Better connection between views and actionMeasured with context and improved through structured learning.
Explore related thinking
LET’S BUILD MEANINGFUL MOMENTUM

Your next growth opportunity deserves a connected team.

Bring us the ambition. We will connect strategy, creative, media, technology and talent around it.

Plan a conversation